Blue Shield of California Promise Health Plan and Thrive Global, the behavior change technology company founded by Arianna Huffington, announced the release of the Thrive Global Cookbook.
With over 60 breakfast, lunch, dinner, snack and drink recipes, as well as dozens of creative swaps and tips for healthy eating, cooking and shopping, the Thrive Global Cookbook is curated by Tess Bredesen, Thrive Global’s cognitive nutrition director, and helps readers plan and prepare easy-to-make meals with nutritious, budget-friendly ingredients.
It features recipes and commentary from celebrity chefs and renowned culinary experts including José Andrés, Ina Garten, Daniel Humm, Diane Kochilas, Candice Kumai, Dr. Maya Adam, Jacqueline King Schiller, Hillary Sterling, Mona Vand and Karla Tatiana Vasquez.
“Food is a big part of our mission at Thrive Global,” said Arianna Huffington, founder and CEO of Thrive Global.
“It’s one of five daily behaviors we focus on — along with sleep, movement, managing stress and connecting with others — to improve our health. Our daily behaviors are all connected. What we eat affects everything else — our sleep, our stress, how much we move, and how we feel. We are proud to partner with Blue Shield of California Promise Health Plan to help make healthy eating affordable, easy and even fun.”
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“Access to nutrient-rich, budget-friendly meals is necessary for every individual’s overall well-being. This cookbook is a tremendous resource to help people incorporate more healthy food into their diet,” said Kristen Cerf, president and CEO of Blue Shield of California Promise Health Plan.
Recognizing the importance of nutrition, “food is medicine” programs have become increasingly popular in the healthcare industry. Blue Shield Promise sees this cookbook as an opportunity to provide members and the broader community with a variety of high-quality recipes.
Over the next several months, Blue Shield Promise will promote and distribute thousands of cookbooks. Recipes from the cookbook will also be incorporated into community health and education programming in Southern California.
Blue Shield Promise is collaborating with local organizations like Olivewood Gardens and Learning Center, a nonprofit educational garden that serves as a resource for health education, environmental stewardship and community connection.
Olivewood Gardens’ Kitchenistas® — leaders in the community committed to teaching their peers about healthy lifestyles — helped field-test recipes from the cookbook and will offer classes to ensure community members have the tools they need to make healthy meals.
“Healthy cooking has been a passion of mine for as long as I can remember, and it goes hand-in-hand with my commitment to give back to my community,” said Kitchenista Rosamaria Barrientos.
“This cookbook will be an important tool to help families make nutritious meals, and I look forward to sharing these recipes with my friends and neighbors.” Read more from Blue Shield Promise and learn more about the Kitchenistas and other community leaders promoting health on the Thrive Global Cooking With Purpose web page.
The Thrive Global Foundation will also be teaming up with the global product design and technology company SharkNinja, which will be donating 500 kitchen appliances — including blenders, food processors and cookware.
Through collaboration with community-based organizations, the Thrive Global Foundation will distribute these tools to empower individuals and families to prepare nutritious, affordable meals, making healthy eating more accessible.
“At SharkNinja, we are driven by our mission to positively impact people’s lives around the world with problem-solving innovation — and that commitment extends to our communities,” said Mark Barrocas, CEO of SharkNinja.
“Our partnership with the Thrive Global Foundation allows us to help foster well-being and resilience in people’s lives, especially those in need. By providing products that help people live healthier, happier lives and investing in programs that empower individuals to thrive, we hope to create a powerful ripple effect that strengthens families and communities.”
He Thrive Global Cookbook is available now to download for free in English and Spanish, and nine additional languages early next year.
