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Art Center College of Design Honors Legendary Shoe Designer from Inglewood
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Art Center College of Design Honors Legendary Shoe Designer from Inglewood

Jennifer Bihm, Contributing WriterMay 2, 2019

On April 27, D’Wayne Edwards, who has designed shoes for some of America’s top companies like Nike and Adidas, received an honorary degree from Art Center College of Design in Pasadena. Unremarkable as it seems (Edwards has been a professional designer for about 30 years now), it’s not something Edwards imagined would happen for him. But he’s honored nonetheless,  to have received the degree; it’s something that has sparked a look back at his life in somewhat of amazement.

Nike Unveils Black History Month 2019 Collection
Daily Briefs

Nike Unveils Black History Month 2019 Collection

Sentinel News WireJanuary 23, 2019

Nike is celebrating African American culture to start of 2019. The sportswear giant will be releasing a drop that will help consumers embrace their heritage. As part of a yearly initiative Nike will be releasing a Black History Month themed collection. According to the formal press release the designs were inspired “by an assortment of national African patterns, brought together onto modernized prints in a theme of Afro-futurism in sport.” The set will include some of Nike’s most classic and sought after basketball models including the Lebron 15’s, Kyrie 5’s and Air Jordan 1’s. Staying in line with the celebratory theme the sneakers

Rams’ Todd Gurley Champions Childhood Literacy Initiative
FootballSports

Rams’ Todd Gurley Champions Childhood Literacy Initiative

Lauren A. Jones, Contributing WriterDecember 6, 2018

On Tuesday, Los Angeles Ram’s towels whirled above the heads of students inside the Worthington Elementary School auditorium accompanied by chanting, “Who’s House?…Rams’ House.” Students eagerly awaited the appearance of Rams’ All-Pro running back Todd Gurley for his Childhood Literacy initiative in conjunction with Pizza Hut, the Rams, and The BOOK IT! Literacy Project.

Good For Business? Nike Gets Political with Kaepernick Ad
FootballSports

Good For Business? Nike Gets Political with Kaepernick Ad

Mae Anderson, AP Business WriterSeptember 6, 2018

Nike has touched off a furor by wading into football’s national anthem debate with an ad featuring Colin Kaepernick, the former 49ers quarterback who was the first athlete to kneel during “The Star-Spangled Banner” to protest police brutality against Blacks and hasn’t played a game since 2016.

National Black Police Association Supports Nike and Kaepernick, Read Full Letter
Daily Briefs

National Black Police Association Supports Nike and Kaepernick, Read Full Letter

Niele AndersonSeptember 6, 2018

While the media tends to focus on the minor boycotts regarding Nike choosing Colin Kaepernick as a  spokesperson for the 30th Anniversary of the “Just Do It” campaign, many more support the choice and statement. On Wednesday the National Black Police Association released a full letter in support of the choice and collaboration. Read below.  

WATCH: Colin Kaepernick Releases Latest Nike Ad
Daily BriefsFootballSports

WATCH: Colin Kaepernick Releases Latest Nike Ad

Niele AndersonSeptember 5, 2018

Earlier today Colin Kaepernick released the latest two-minute Nike commercial narrated by himself. Nike recently announced that Kaepernick will be a major part of the 30th anniversary its “Just Do It” campaign. The company announced it with an ad featuring the former quarterback reading, “Believe in something, even if it means sacrificing everything,” alluding to his kneeling protest over social injustice that has cost him his job. Overwhelming support has poured in for Nike for choosing Kaepernick. Believe in something. Even if it means sacrificing everything. #JustDoIt pic.twitter.com/x5TnU7Z51i — Colin Kaepernick (@Kaepernick7) September 5, 2018

Photo of the Day: Serena Williams and Daughter
Photo of the DaySports

Photo of the Day: Serena Williams and Daughter

Niele AndersonAugust 27, 2018

In the mist of the controversial decision of the French Open president Bernard Giudicelli  who recently stated,  “I believe we have sometimes gone too far. Serena’s outfit this year, for example, would no longer be accepted. You have to respect the game and the place.” Many have responded in outrage and support of Serena, including NIKE by posting the following: https://www.instagram.com/p/Bm43pUbh47B/?utm_source=ig_web_copy_link&igshid=1vm4y6fpax88l   Serena decides to be unbothered and focused on motherhood.  

LeBron James signs lifetime contract with Nike
BasketballSports

LeBron James signs lifetime contract with Nike

TOM WITHERS, AP Sports WriterDecember 9, 2015

CLEVELAND (AP) — LeBron James has a contract with Nike that will last long after he hangs up his sneakers. The NBA megastar has signed a lifetime endorsement deal with the athletic apparel giant, a deal which extends a partnership James began with Nike before he graduated from high school. “I’m very humble, man,” James said Monday after practice with the Cleveland Cavaliers. “It’s been an unbelievable time for myself and my family, and I’m just grateful that Nike and Phil Knight, and everyone over there just believed in a skinny 18-year-old kid from Akron, Ohio, and I’m happy to