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Rose Bowl Operating Company Board Announces New Leadership
By Sentinel News Service
Published March 2, 2022

Raphael Henderson (Courtesy photo)

Earlier this fall, the Rose Bowl Operating Company selected its new executive leadership for its volunteer-driven Rose Bowl Operating Company Board of Directors. The Rose Bowl Operating Company, whose board is selected by City Council members and key tenants, assists in managing the near 100-year-old venue.  

New to the executive rankings is Wells Fargo Vice President and Foothill Corridor Regional Banking District Manager, Raphael Henderson. Henderson was selected as the board’s new vice president and brings a wide range of background to his new role within the RBOC Board of Directors. Raised in the Pasadena area, this new role comes with a rich sense of history and passion for one of Pasadena’s most iconic landmarks.  

With more than 20 years of banking experience, Henderson assumed his current role with Wells Fargo in 2013. A sought-after public speaker throughout Greater Los Angeles, Henderson has proven himself to be a qualified experience in advising public and private sectors on how to build and sustain mutually beneficial long-term partnerships that focus on improving the quality of life for residents and communities at large. 

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 “Having the opportunity to serve on the Rose Bowl Operating Company Board of Directors, now as its Vice President, is a true honor and one I am extremely proud of as a Pasadena resident,” said Henderson.  

“I’m looking forward to seeing how we continue to engage with our local community and ensure that people from all walks of life can enjoy America’s Stadium.”  

Raphael, studied Public Affairs at the University of Southern California where he continues to represent the university as an alumni ambassador and is active in minority student outreach. He also serves on numerous boards throughout Southern California in addition to the Rose Bowl Operating Company including the Los Angeles Urban League, Hillsides, Pasadena Chamber of Commerce, University of Southern California Board of Governors, and the USC Black Alumni Association.  

Henderson serves alongside President Steve Haderlein, Secretary Paul Arevalo, Treasurer Richard Schammel and board members, Aaron Milam, Doug Kranwinkle, Fred Claire, Gregg Goldman, Patty Barajas Tavera, Philip Hawkey, Steve Madison, Phil Hosp and Terry Madigan.  

“It’s great that Raphael is able to increase his involvement with the RBOC and take on this new role as Vice President. He brings a lot of experience and talent to the table,” said \ Haderlein. “I look forward to working with Raphael as we work through the issue facing the Rose Bowl Stadium and Brookside Golf Course.” 

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