Nike

Citywide Program Teaches Coaches Inclusion

The City of Los Angeles Department of Recreation and Parks partnered with Nike to present the Coach LA program. The program will be implemented throughout the city to help in counseling youth sports. The program included the creation of the Coach LA Playbook, a guide that gives coaches methods on how to create a positive sports experience for all youth who participate. “We know the impact of a well-trained coach and the impact that coaches can have on kids, parents and the community,” said Nike social and community impact senior director of North America Matt Geschke. “When you align on

Nike splits with Kyrie Irving amid antisemitism fallout

Nike has suspended its relationship with Kyrie Irving and canceled its plans to release his next signature shoe, the latest chapter in the ongoing fallout since the Brooklyn Nets guard tweeted a link to a film containing antisemitic material. The shoe giant announced Friday night that it will halt its relationship with Irving, who has been suspended by the Nets for what the team called a repeated failure to “unequivocally say he has no antisemitic beliefs.” The Nets made that move Thursday, banning Irving without pay for at least five games, and a day later, Nike made its decision. Those

WATCH: FOOT LOCKER LA GRAND OPENING

Foot Locker recently opened a community-based Store in Crenshaw, California on Wednesday, February 16. The new space is housing elite sneakers, apparel, and looks to provide a balanced retail experience which includes the concerns of the surrounding community.

Rose Bowl Hall of Fame to Add 3 Inductees at Pasadena Luncheon

Former USC running back Anthony Davis, ex-Big Ten Commissioner Jim Delany and All-American Michigan defensive standout Ron Simpkins will be inducted into the Rose Bowl Hall of Fame today. The trio will be formally inducted during a ceremony and luncheon outside the Rose Bowl stadium, just two days before the 108th Rose Bowl Game.

Aaron, Elder Overcame Hate to Achieve Records, Milestones

Henry Aaron made history with one swing of his bat. A year later and on the other side of Georgia, Lee Elder made history with one swing of his driver. They both overcame racist threats to reach milestones that will always be part of sports lore. “Hammerin’ Hank” supplanted Babe Ruth at the top of baseball’s all-time home run list and Elder became the first Black golfer to play in the Masters.