Black Entrepreneurs

L’Oreal USA Partners with NAACP to Launch Grant Program for Black-owned Small Businesses

As small businesses in America have been hit the hardest by the economic fallout of the pandemic and Black-owned businesses are shutting down twice as fast as others according to NBER, L’Oréal USA teamed up with the NAACP to identify the most promising Black-owned small businesses and entrepreneurs in the beauty industry that are most in need of investment.

New ways to support Black-owned businesses

Starting today, merchants in the U.S. with a verified Business Profile on Google can add a Black-owned business attribute to their profile, making it easier for customers to find and support them. As part of our $300 million commitment to support underrepresented entrepreneurs, we’re also integrating the attribute into the digital skills training programs we offer Black business owners through Grow with Google Digital Coaches. And through Google for Startups Accelerator for Black Founders, we’re starting our work with the first cohort of 12 startups.

Black Business Women Rock 2017

Check out our exclusive interview with Black Business Women Rock Founder/CEO Natalyn Randle and clips from the two-day weekend where women from all over shared their talents and insight!
Reporter/Film Artist: Brittany K. Jackson