Eric Benet on ‘Something We Can Make Love To,’ ‘Duets,’ and JBR Creative Group
August 21, 2024
Benet said labels sign deals because they initially believe in what the artists brings to them creatively, but then a team is brought in to change who the artist is organically. “Our whole approach at JBR is to be aware that the artist is the captain of that artist’s career,” said Benet.