four NNPA Publishers

General Motors Announces 400 Percent Increase in Ad Spending with Black-Owned Media

General Motors officials said it would be more productive to host a series of meetings involving a more extensive mix of Black-owned media publishers and executives. “To ensure that our conversations are both substantive and constructive, we are going to postpone and reschedule it into a series of smaller conversations that take place over the next few weeks,” GM global Chief Marketing Officer Deborah Wahl told the executives.