The City of Compton, California continues on the move with the recent grand opening of BEST BUY, one of the nation’s largest electronics retail stores, at the Gateway Town Center just off of the 91 Freeway at Alameda.
“We are delighted to welcome BEST BUY to the Gateway Town Center.” Compton Mayor Eric J. Perrodin said. “This will bring about two and one-half million in annual retail sales and property tax revenue to the City of Compton as well as about 1,300 jobs to our community. More importantly,” he continued, “this shopping complex also brings a sense of pride and self-esteem to the citizens of Compton with the same quality retail stores as other Southern California neighborhoods.”
The BEST BUY store was designed especially for the Compton community.” Victoria Dias-Boyd, BEST BUY District Manager for Southern California said. “While it is smaller than the store on Rosecrans at the 405 in Los Angeles, it features the complete range of consumer electronics, appliances, and other name-brand items Compton-area shoppers will find in other stores.”
Jay Stark, Operations Manager for the new Compton store, who worked for several years in the same area with a competitive retail company said. “I have been able to develop long-term relationships with the customers in our area and we have tailored this store to meet the needs of the community. It will feature the latest and greatest technology in all of the products that we carry.”
BEST BUY has been offering a complete line of electronic, household, and other products to millions of customers throughout the nation for over 40 years. With over 800 stores in the United States alone, the company has already expanded to international markets and will soon be opening a store in China.
Their aggressive expansion plans also include stores for the urban community and Earvin “Magic” Johnson, partnered with them, and others to develop the Compton store.
“Brook Morris and Vince Evans purchased the land from the City of Compton,” Perrodin said. “They worked with Magic Johnson to secure a commitment from BEST BUY in keeping with their plan to develop 40 stores in urban communities.”
Noting that the location decision was based upon solid demographic information that would tend to support the success of a large electronic retailer, Perrodin added, “the demographic data for Compton, including population, age, earning and spending patterns, and other critical data, within the one, three, and five mile radius that is typically compared to determine the suitability for a particular location, was more favorable than the City of Inglewood.”
Apparently other large retail chains have similarly concluded that establishing a presence in Compton is not only good for the citizens of Compton, it is also good business for them.
The Gateway Town Center is also the site for a number of other large retail stores including; Target, Home Depot, Shoe Pavilion, Staples, Wells Fargo Bank, and a soon-to-be-opened 24 Hour Fitness Center, also being developed by Magic Johnson.
A significant concern for any retail store operator, regardless of their location is shrinkage, better known on the street as boosting or shoplifting. Neither the mayor nor the BEST BUY management team are particularly concerned about that issue in Compton.
Perrodin noted that the store is on private property and therefore, store operators will be able to enforce dress codes and other rules of conduct that may reduce or possibly eliminate the potential criminal element. “No knucklehead is going to mess this up.” He said, referring to sagging-pants-wearing individuals who may be interested in disrupting store operations or shoplifting.
“In addition,” he noted, “they will have state-of-the-art surveillance equipment in addition to well-trained security officers who will be a crime-deterrent.” Combined with the fact that overall crime is down in the City of Compton, Perrodin feels that the store will be safe for shoppers and any criminal element will be handled promptly.
To further address the possibility of any criminal activity at the new location, Dias-Boyd added, “There will also be a Los Angeles County Sheriff’s Substation located within the property development and we have already implemented a zero-tolerance policy for criminal activity.”